Endmost age, Jobs on Call for (Jod), Singapore’s multi-industry versatile on-demand gig paintings platform, presented JodRewards, an initiative designed to encourage customers to finish duties at the Jod platform month extending workman advantages to these occupied within the gig financial system. The inauguration adopted an area survey amongst 1,000 Jod Individuals, revealing that 8 out of ten respondents felt disadvantaged of conventional occupation advantages as gig staff.
Comprehensively adapted to fulfill the original wishes of gig staff, JodRewards seeks to carry the assistance and safety requirements inside the gig financial system by means of affording gig staff the similar advantages full-time staff experience. The programme, recently boasting an estimated 60,000 Jod Individuals, has witnessed over 1,000 lively engagements and a redemption of 65,000 issues (similar to S$$12,755 significance of rewards) since its comfortable inauguration in April.
Those issues, earned in keeping with consumer tiering and general hours labored consistent with process, can also be redeemed for diverse rewards, together with shipping, meal, and grocery vouchers, with values of as much as S$20 each and every. Moreover, participants can partake in demanding situations. Just about 800 participants occupied in demanding situations right through April, incomes issues that may be exchanged for advantages akin to paid crack hour and paid annual shed, offering a monetary payout for remains days.
“In our inaugural year at Jod, we are targeting to disburse over 1 million JodPoints, translating into more than S$200,000 in cash benefits to our members. This initiative is expected to bolster our platform’s fulfilment rate by 25 per cent while simultaneously reducing no-shows and cancellations by 30 per cent,” says Sebastian San, Nation Supervisor (Singapore) at Jod, in an e-mail to e27.
“Additionally, we are committed to elevating the safety and security of our gig workers. We plan to roll out enhanced protection measures and a broader range of benefits to ensure a safer and more supportive environment for our members very soon.”
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San additional explains that the corporate’s consumer acquisition technique is designed to be as dynamic and numerous because the gig financial system itself and adapted to fulfill the wishes of the actual process in call for and its participants.
“We employ a multifaceted approach that includes leveraging digital marketing to reach a broad audience efficiently, implementing referral programmes that incentivise our current users to bring in new members, and forming strategic partnerships with key employers and sectors relevant to our services,” he says.
“Furthermore, we strongly emphasise building a supportive community that benefits both Jod Members and employers, ensuring that we meet the evolving needs of all stakeholders. The expansive data analytics and market insights have also allowed us to refine our strategies, improve job matching accuracy, and ultimately increase fulfilment rates across our platform. Our goal is to not only attract new users but also create a thriving ecosystem where all participants can find value and opportunities.”
Empowering gig group of workers
Jod, a mobile-first virtual platform, objectives to streamline the method for employers to seek out and lead their group of workers successfully. With a focal point on simplicity, flexibility, and accessibility, Jod utilises era to assemble user-friendly merchandise.
Established in 2015, the corporate presented Southeast Asia’s pioneering gig paintings platform, JodGig.
Since 2020, Jod has operated as a subsidiary of Janakuasa, a eminent Singaporean power multinational company, as a part of its newly introduced Unutilized Ventures section. As a member of the Janakuasa team, San says that Jod takes pleasure in aligning with an organisation famend for its innovation and constancy to sustainability. Future Janakuasa makes a speciality of offering sustainable power answers, Jod harnesses the spirit of empowerment to assistance gig staff via leading edge platforms and applied sciences, contributing to the development of the gig financial system.
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“Leveraging Janakuasa’s expansive pool of resources has allowed Jod to develop robust and extensive research aiming at our target audiences, enabling us to continually enhance our app and services to stay tip-top and relevant. Additionally, this affiliation allows us to reach an established customer base and significantly broadens our market reach. It also lends us credibility and strengthens our position in the market by associating us with Janakuasa, a respected and trusted brand,” San explains.
“These benefits collectively fuel our mission to empower the workforce of tomorrow and drive our growth in the gig economy.”
The Singapore staff at Jod accommodates 15 devoted participants throughout diverse purposes, together with product construction, trade construction, advertising, operations, and buyer and trade assistance.
“We cultivate a culture of collaboration and inclusivity, recognising that every individual’s contributions are integral to our collective success. By fostering an environment where diverse perspectives are valued, we empower our team to innovate, problem-solve, and drive growth effectively,” San says.
Having a look ahead to 2024, Jod is gearing up for regional growth into the Philippines, Malaysia, and Vietnam.
“As part of this expansion strategy, we plan to expand our team further, bringing onboard new talent to bolster our capabilities and extend our impact across the region. With a commitment to excellence and a collaborative mindset, we are poised to navigate the challenges and opportunities of our expansion, driving towards our vision of empowering the gig economy and fostering sustainable growth in Southeast Asia.”
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Symbol Credit score: Jod
The publish Gig staff hunger conventional advantages loved by means of their fulltime workman friends. Jod objectives to bridge the space seemed first on e27.
